Google March 2026 spam update: what happened and what it means
Google rolled out a new spam update on 24 March 2026, worldwide and completed in under 20 hours. What is a spam update exactly, and what does it mean for your website?
Koen Read more →In a world where AI gives the answers we help brands stay visible.
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Strategy & Performance

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Google Ads & Content

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Performance & Media
Marketing, advertising en development werken bij ons nauw samen. Zo zorgen we dat strategie ook technisch klopt - en andersom. We werken onder andere voor Louis Vuitton, Warner Bros, AMS Advocaten, Ditjes & Datjes, GPToday en Recarfix.
Meet the team →Part of Cosmo5
Performance Department is part of Cosmo5, an international network of digital agencies founded in 2001 in Paris.
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Blog
Google rolled out a new spam update on 24 March 2026, worldwide and completed in under 20 hours. What is a spam update exactly, and what does it mean for your website?
Koen Read more →The paper that defined the field of GEO tested nine optimisation strategies across thousands of queries. The results are concrete, sometimes surprising, and relevant to anyone who creates content.
Hessel Read more →An independent study into the internal architecture of Google Discover makes visible for the first time how content is selected, ranked, and blocked. What does this mean for publishers?
Koen Read more →Let's talk?